28 July 2011

how adverts work..

Are you a shopaholic..?

Whenever you came across an advertisement, do you feel the urge to buy the thing being advertise straight away..?

Well, do now.. all advertisements, be it on flyers, magazine, posters, newspapers, tv or even the latest scheme, the online advert, they are all being designed after psychologically been research by their team, on what will be the best to track certain group of people in the society..

As been defined generally as the study of behaviour and mental processes, by looking at generation after generations where the way of thinking starts to differ as well as the behaviours of the newer generations, we can see why advertisement 10 years ago which was success in attracting consumers back then, fail to product the same result today.

And after a thorough research, they will come up with a best, success advert to attract people.
This goes to the theme they use, the color they've choose, their mascot and logo.
These do not apply only to things you could buy for your wear, it include the food as well. So now you know there's a psychological research done by the famous fast food outlet to attract customers and let them feel the need to eat it..

Thus, do know, whenever you read adverts anywhere, and feel the urge to buy that thing rise up, keep in mind, its just the trick that have been put on the advertisement to attract you to buy them, when in reality, you don't exactly require it..

Note: while i was thinking about it, it came to me that in recruiting people, the same situation occur..
it brings to one conclusion - one should continuously improve the way of inviting/recruiting.. this is because if one has accomplished doing so before, never expect the same way of recruitment will succeed by doing it now or in the future later..
:.better way for better say.:


-just a part of my study im currently doing, so do not take it 100%, as im just learner, a beginner in these area-


-pen off-
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